I have a gaggle of premium domain names I got a really long time ago. I keep coming up with ideas for them that are either late/lame or too hard for me to do. I’ve decided that the time is right to sell one and, being a structured RFP type guy, I decided to build an RFP to select the broker.
Here’s a list of the domains — I only want to sell one of them, but I’m going to let the brokers choose which one they want to sell so they can sell it into their strongest market segment.
bar.com — social networking, beverage industry, legal services
pub.com — social networking, beverage industry, publishing
grill.com — social networking, consumer products, humor
cafes.com — social networking, food and dining
place.com — travel industry, entertainment, social networking, Internet-destination
shelter.com — social services, social networking, consumer products, industrial products
I’ve prepared a couple of documents. Here’s an introductory letter (in Word format) that describes the process and timing in detail. If you’re thinking about bidding, you fersure want to read that.
There’s also a detailed vendor response document that I will cheerfully email to anybody who’s interested. The reason I’m not posting the response document to the web is to keep track of who’s inquiring so’s to make sure that vendors gets invited to the various events along the way. But if you’re just interested in a copy for any reason, feel free to ping me (everybody: put “RFP response” in the subject to get through the spam filter).
[12 years later: Here’s a link to that response document — it’s still pretty good, although it will make most brokers think you’re crazy for expecting ansers to questions like that. But hey, they’re still important questions to have answers to.]
Here’s a timeline (see? I am into structure);
1/8/2007 Issue and publicize RFP
1/22/2007 Vendor conference call (at noon, CST)
2/12/2007 Deadline for proposal submission
2/19/2007 Interviews with finalists completed
2/26/2007 Negotiations with finalists completed
3/5/2007 Announce selection
Well dang. Looks like I threw a party and nobody came. Lots to reflect on in that, but the bottom line is that no brokers proposed. This isn’t the first time this has happened to one of my goofy ideas. It usually means I’m a little ahead of the market. So I’ll go figure out some other approach to this problem… I’ve got some good friends in a related field who bring a lot of marketing and sales savvy to the table — maybe it’s time to roll my own.
Ah! Frank Michlick wrote a piece about this little RFP over at his great DomainEditorial site. Here’s a link to his article about the RFP. Thanks Frank!