Another scratchpad post — this time about what a “get ready for new gTLDs” project might look like. I’ll try to write these thoughts in a way that scales from your own organization up to world-wide.
I’m doing this with an eye towards pushing this towards ICANN and new-gTLD applicants and saying “y’know, you really should be leading the charge on this. This is your ‘product’ after all.” Maybe we could channel a few of those “Digital Engagement” dollars into doing something useful? You know, actually engage people? Over a real issue? Just sayin’
Here we go… Continue reading